Granting flexibility for creatives, especially when working at home, can be the single most impactful action to nurture creativity. When people enjoy ownership over their timetable, they’re able to navigate projects according to different moods, circumstances, and productivity patterns. Don’t forget that flexibility also applies to equipment. Progressive employers should support and allow employees to choose the daily technologies they prefer to work with.
3. New perspectives: sharing is caring
Companies that maintain high forms of collaboration reap better solutions. To encourage the regular exchange of ideas, allow project owners to spend time seeking opinions from other stakeholders and embed this into the regular creative process. By understanding what other people value and have accomplished, creatives are inspired to develop new approaches to problem-solving. Not only does this allow others to stimulate new thoughts and challenge their viewpoint, but this strengthens relationships as well.
Company initiatives such as Lunch and Learns, skill-sharing workshops, and even monthly team evaluations encourage self-reflection and offer employees a chance to tap into new skills or methods to solve problems.
4. Creative freedom and risk-taking
Creatives value freedom at work. With the liberty to explore and think out of the box, original ideas can easily take shape. As most of us know, curiosity is the best mental state for brewing new insights—nothing kills creativity like a conservative, risk-averse environment that urges you to play it safe.
Most employees appreciate it when encouraged to take risks. They often want to channel their inner inventiveness and bring something fresh to the world. When it comes to receiving ideas, try and understand the intentions and reasoning behind the idea to get the full perspective of where your creative team is coming from.
Remember: you can’t force epiphanies, but you can inspire inspiration. Instead of binding your employees with rigid “must-do” lists, try being flexible about how they can approach problems when it comes to specific projects. Although experimentation comes with risks, challenging the status quo will allow for unique solutions that could unlock new opportunities and growth. Let curiosity lead the way!