What sets grateful workplaces apart from others? What impact do those environments have on employee engagement?
Especially now — while most of us are still working remotely — leaders need to ask themselves a question: Why are happy and engaged employees worth their weight in gold?
And then they need to go discover more gold.
If you’re a business owner, look around your company. If you’re in a leadership role within a corporation, look around your department. Are you using a critical eye to evaluate what’s going on behind the scenes with your employees? Know what is happening when they are not on a Zoom call? If not, you’re missing an opportunity to use your relationship skills and develop deeper, meaningful conversations. The kind of discussions that matter to them. And, ultimately, to the organization.
The Value of Appreciation
It’s amazing to see how showing appreciation and expressing gratitude affects people. With just two little words like “thank you” and “well done” we can make a real difference. In a report conducted by TINYpulse, 30,000 people were queried to uncover what makes for an engaged, happy workplace. The findings revealed that 70 percent of people rated their workplace as fun due to the appreciation and subsequent recognition. Yes, the validation received from leadership and peers made the work fun. Perks such as ping pong tables and free beer Fridays? Not so much.
Showing gratitude gives employees the support and recognition they want. It provides the encouragement to go above and beyond. In essence, appreciation and gratitude inspire people. Validation motivates them to be engaged and interested.
They Tell One Person, Who Tells Two People…
Even when times are good, developing a cadre of brand ambassadors is a great idea for any company. This is especially true for companies looking to extend their brand externally and reinforce it internally. Now, in times of turmoil, helping employees feel appreciated and included greatly increases the likelihood they’ll get involved. It also inspires them to more often go beyond the call of duty. Employees who feel valued also show a greater aptitude for collaboration. They are far more likely to spread the word of their great feelings about the organization. And they’re more likely to feel the work they do directly contributes to positive outcomes.
It’s important to have positive communications like these run up, down, and sideways along the chain. This practice helps reinforce a workplace where open communications are part of the culture and practiced by everyone — even when we’re not all sitting in the same building.
And Then There’s the Downside
When employees do not feel appreciated nor included, feelings of disinterest in their employer may develop. Depending on the level and length of disengagement, the lack of appreciation often leads them to speak publicly in negative tones. That negativity, regrettably, easily spreads to any customers with whom disengaged employees may come into contact. These negative interactions can directly affect customer purchases, retention, and recommendations on company review sites such as Glassdoor.
Further, brands always need to be mindful of the speed at which information, especially bad news, travels. When an employee is frustrated enough to vent online, social media is not an employer’s best friend.
Grateful Workplaces: It’s Good Business
Organizations that promote cultures of positivity, camaraderie, collaboration, feedback, and good communications prosper. In fact, research by Gallup identified the nine business metrics most affected by high employee engagement. The top three factors that advance an organization’s brand image and fiscal health: Customer ratings, productivity and profitability.
On the less-positive side, a study published in the Harvard Business Review details a Gallup Poll survey that show disengaged workers had:
- 37 percent higher absenteeism
- 49 percent more accidents
- 60 percent more errors and defects
These data points are strong indicators of disengaged employees. Even worse, perhaps: Unmotivated employees who don’t find satisfaction in their work. Nor do they have a positive outlook of their company. In a research project conducted by doctors at the University of California and University of Florida, participants who focused on the positive aspects of their life were tested against a comparison group who focused on feelings of irritation and dissatisfaction. As makes sense, the test group considered more positive were much happier, optimistic and more likely to demonstrate healthier habits. These feelings are not exclusive to one’s time away from work. In fact, they spill over into people’s work lives every day, affecting productivity and results.
With so many people working away from the office, organizations must give their employees reasons to be brand ambassadors. Perhaps even more important in today’s workplace? They must deliberate create grateful workplaces. Which means serving as positive role models by demonstrating appreciation and a high level of engagement themselves.
Want highly engaged employees? Harness the power of gratitude.
A version of this post originally appeared on HR Exchange Network.